Sleeping Tokyo Co., Ltd. (Head Office: Shinjuku, Tokyo) will hold an exhibition and sales event for LIFESTYLIST products under the theme “Travel, Books, and Bags.”
The event will be held at GINZA TSUTAYA BOOKS (GINZA SIX 6F) from August 10 to 16, 2025.
During the event, visitors can pick up the products and purchase them by scanning QR codes.

On the final day, August 16, a pop-up event will take place at ART SQUARE on the same floor.
Limited and pre-order items will be available, and director Yukari Ota will be in attendance to personally guide guests through the products.

LIFESTYLIST’s signature items, such as the Book Bag and Notebook Bag, are designed around the concept of carrying books.
This exhibition and sales event, themed “Travel, Books, and Bags,” will be held at GINZA TSUTAYA BOOKS, a venue that holds special meaning for the brand and is visited by people from around the world.

 


Two limited-edition Nume leather tote bags available during the exhibition and sales event

A limited collection of Nume leather tote bags will be released during the exhibition.
Made with vegetable-tanned leather that evolves over time, these totes are designed to become part of your daily life.
Also available is the Travel Box Bag, designed to fit over the handles of carry-on suitcases and accompany you on your journeys.

 


Travel Box Bag designed to fit over a suitcase handle

 


The beauty of a simple silhouette made only from Nume leather and stitching

 

The limited-edition tote bags use Nume leather tanned without any surface treatment, allowing each user’s lifestyle and individuality to be reflected through the leather’s aging process.
With use, the leather becomes softer and takes on a deeper color and texture.
These bags feature a unisex design suitable for a wide range of users and come in two sizes: Mini Book (paperback size) and Notebook (A4 size).

The Travel Box Bag was created through conversations between director Yukari Ota and a photographer friend who travels the world.
After multiple refinements, the final design fits neatly under airplane seats and is compatible with a variety of suitcase handles.
It can also be stacked for travel and features a minimalist silhouette that blends easily into everyday life, like a piece of interior decor. 

Please note that due to limited production, only a small number of units will be available on August 16.
Once sold out, they will be available by reservation only.

 

Materials and Craftsmanship

LIFESTYLIST products use full vegetable-tanned leather from Tochigi Leather Co., Ltd., a long-established Japanese tannery.
This tanning method does not rely on synthetic chemicals and instead uses natural techniques, earning high praise both in Japan and overseas.
It is also an environmentally conscious material.

All metal components feature EXCELLA gold zippers, the highest-quality model from Japan’s renowned manufacturer YKK, known for both beauty and durability.

 

Product Lineup

Travel Box Bag Large / ¥74,800 

 

Travel Box Bag (upper image) / ¥64,800

 

Limited Nume Leather Tote Notebook Bag / ¥62,800

 

Limited Nume Leather Tote Mini Book Bag / ¥34,800

  

The things we touch every day, the things we wear, the spaces we live in, and the food we eat
Our world and future are shaped by each of these choices
LIFESTYLIST is not just a product but a project built on care, empathy, and resonance

Website
https://lifestylist.tokyo/
Instagram
https://www.instagram.com/_lifestylist_/

 

Yukari Ota
Director of LIFESTYLIST

From her beginnings as a fashion stylist, Yukari Ota has expanded her creative direction to include interior design and food.
As a “lifestylist,” she works across the fields of clothing, food, and living to propose rich and sustainable lifestyles.
Through brand consulting and creative projects, she connects all aspects of daily life into a thoughtful whole.

Website
http://yukari-ota.com/
Instagram
http://instagram.com/otayukari

 

LIFESTYLIST 2025 “Travel, Books, and Bags” Special Day
Date August 10 to August 16, 2025
Sales Day August 16 at ART SQUARE (same floor)
Venue GINZA TSUTAYA BOOKS (GINZA SIX 6F)
6-10-1 Ginza, Chuo-ku, Tokyo 104-0061
Website https://lifestylist.tokyo
Instagram @lifestylist
Email shop@lifestylist.tokyo

Press release
https://prtimes.jp/main/html/rd/p/000000011.000079426.html
Press list
https://prtimes.jp/main/html/searchrlp/company_id/79426

Press contact
Sleeping Tokyo Co., Ltd.
PR Contact: Matsuda
Email: shop@lifestylist.tokyo 

August 04, 2025 — Anju Minami
Tags: Events News